Zeiss launches a new autofocus Full Frame lens line for Sony FE!

That's quite a surprise! Today Zeiss announced a completely new line of lenses for Sony FE cameras! Unlike Loxia those lenses have autofocus and a huge OLED display on the lens!

Preorder links:
Zeiss Batis 85mm f/1.8 lens at Adorama (Click here)
Zeiss Batis 25mm f/2.0 lens at Adorama (Click here)
Lens shade for 25mm at Adorama (Click here)
Lens shade for 85mm at Adorama (Click here)

And here is the press text:

The new ZEISS Batis 2/25 and 1.8/85 lenses are the first full-frame autofocus lenses with an OLED display for the mirrorless Sony α series and therefore the pioneers of a new era. As professional tools, they enable outstanding outcomes with optimal image performance, impressive contrast and maximum resolution down to the very last detail.
The innovative OLED display shows the distance of the focal plane from the camera system and the depth of fields, therefore ideally supporting creative image composition. For the demanding photographer, the OLED display is an absolute highlight – an innovation that is currently unparalleled in camera lenses.  ZEISS Batis lenses are available in a wide-angle and portrait focal length and are the perfect match for the existing lenses offered for the system. The ZEISS Batis 2/25 and Batis 1.8/85 lenses will be available for purchase from July 2015 – place your order now!

Plenty of more images and video on SonyAlphaRumors.com

from Mirrorless Rumors